Founded in 2004, Facebook’s mission is to give people the power to build community and bring the world closer together. People use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them.
Board of Directors
Michelle Klein joined Facebook’s Global Business Marketing group in 2014, where she is holds the position of Vice President, Global Customer Marketing. In this role, she is responsible for setting the global vision and strategy for marketing as it relates to businesses large and small, the advertising/marketing industry, agencies and partners. Michelle Prior to joining Facebook, Michelle was Vice President of Global Marketing for Smirnoff, and in that capacity, spent eight years running the world’s original vodka brand through a complete reinvention. From the creation of a worldwide social media experiment uniting the party goers through a co- created global Nightlife Exchange in 50 countries to leading an entire packaging design overhaul to modernize Smirnoff’s product range, Michelle played an integral part in driving a 150-year-old brand into the future. Michelle kick started her career in Public Relations in Australia. She wrote a weekly column for Australia’s leading broadsheet, The Sydney Morning Herald, and moved on to London where she was the Global Group Director of the British Airways account at Agency.com. Throughout her career, Michelle has been recognized as driving the marketing and advertising industry forward. She has been recognized for her work on driving Facebook’s global Community Boost program which levels the playing field for small businesses in communities. She was one of Holmes Report’s “Top 25 Innovators”, was recognized as one of Ad Age’s “Women to Watch” and as an Ad Week “Brand Genius”. Michelle is a member of the World 50, a private community for senior executives from globally respected organizations who collaborate on ideas and solutions. Michelle sits on the Board of Directors for WIN (Women In Need) focused on providing shelter and housing to homeless families in the New York area. She resides in California with her family.
Agency Marketing Manager
Head of EMEA Platforms & Programs
Head of Mobile Growth, Global Business Marketing